Sony Ericsson / Sony : General : Sony Ericsson Revising its lo-cost phone strategy
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I think the strategy just needs some tweaking rather than a full overhaul.
should incorporate a modem and USB drivers in all thier low-end phones as this is important in emerging markets where landline infrastucture is lacking. It would also appeal to the Western teenage market who can take advantage of changing themes and ringtones without having WAP data charges.
M2 and/or microSD compatiblity in more models wouldn't hurt either. I reckon people would pay a (small) premium over Nokia models for features they can use and brag about.
I've yet to find a Nokia or
owner who isn't impressed at the prospect of free themes, especially those using 2nd hand
models like K750i for which zedge has over 22,000 themes.
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Posted: 2007-12-14 00:20:41
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