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< Esato Forum Index > Sony Ericsson / Sony > General > Musicphone wars - Sony Ericsson - 1, Motorola - 0. Moto fails to strike a chord at CeBit Bookmark topic

i think walkman as a brand still carries some wieght certainly with my generation the 25+ will still remeber growing up with walkmans and discmans
thought i do take barts point on board this generation link music on the move with ipod.
to those people ipod says music on the move, for my generation it was walkman.

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Posted: 2005-03-12 15:44:33
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Yeah but not everyone has an iPod. This year a new market is being created in Musicphones and I agree they will eat into Sales of music players.
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Posted: 2005-03-12 15:47:00
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if you ask people what is an ipod or what is a walkman, i'm sure more people will know what an ipod is. walkman is fading in some people's mind, and the youngsters are growing up with ipod. also ipod is more in the news.
i agree that they'll take abit of marketshare from the small musicplayers, but they'll strike back.
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Posted: 2005-03-12 15:57:20
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take a look at the bang&olufsen mp3 player. now, thats what i call design, quality and sound. gonna get one asap.
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Posted: 2005-03-12 15:59:19
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i know bang & olufsen but i don't think many people know they've got an mp-3 player. not even i knew that.
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Posted: 2005-03-12 16:01:35
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@bart

Your point is valid, but I think you are failing to take account of two very important points; the Sony factor and the fact that people may prefer to pay less for a single device than pay more for two seperate devices.

Sony are renowned for their quality and people do associate Walkman with Sony. Sony is a very powerful brand and people like to be seen with good brands.

People generally prefer to carry as few gadgets as possible, hence a single gadget that allows them to listen to music and make phone calls/send texts is going to be very popular indeed.
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Posted: 2005-03-12 16:06:33
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sony isn't SE. people still link SE more to ericsson then to sony.
an ipod mini costs much less and you get 2G.
while the W800 costs more (true you get a phone and cam and much more) but only 512MB (+ internal memory). if you would buy a 2G MSD pro then it would cost 2-3 times as much as an ipod mini.
some people don't want to spend that much money. they would rather have a cheaper phone and an ipod mini.
thats how most people will see.
but most of us see it difirent, i myself am going for the W800 and getting a 2G MSD pro, but then again we are the pioneers of new technolgy right

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Posted: 2005-03-12 16:14:07
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@Bart I don't think the smaller musicplayer manufacturers will be able to strike back. How? Will they now incorporate mobile phones into their devices? I think they might have missed the boat on that one. .


[ This Message was edited by: Goldenface on 2005-03-12 15:30 ]
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Posted: 2005-03-12 16:18:00
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i think alot will depend on the quality of the mp3 player and the software, if they are both good then i think it will sell to the ipod crowd,
the sony mp3 player (cant remeber the number but the ipod rival one) sounds good on par with the ipod but the software for transfer is very slow and laboured in comparision to itunes.
but if se get the sound and software right then i think it would be popular as scotsboy said its one device rather than 3 (if you inculde the camera)
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Posted: 2005-03-12 16:22:25
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Your are missing my point, I am speaking of the average Joe in the street. Most people have fifty or maybe even a hundred pieces of music that they listen to, certainly they have no real need for 2 GB worth of music.

We should perhaps try and be practical about these issues. A 2GB iPod is all very well, but if the average Joe has the chance to have a single device that lets him listen to a few albums; take good quality pictures; surf the web and make and receive callstexts then he is quite likely to go for that.

I very much disagree with you regarding the association of Sony with Sony Ericsson, I believe that customers very much associate the two. Sony is a very powerful brand name and people see that when they see Sony Ericsson, it is there in the title. People then associate that title with the Sony name, which stands for high quality.

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"I may be drunk my dear woman, but in the morning I will be sober, and you will still be ugly." WSC

[ This Message was edited by: scotsboyuk on 2005-03-12 15:28 ]
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Posted: 2005-03-12 16:27:44
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