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^It saves space. Beside, you still get the same functions sans charging while connected to incompatible TVs which is not a big deal.
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Posted: 2012-03-03 07:49:43
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I think SONY is aim to offering usability instead of future.
That's why they decided don't jump on quad-core gimmicky bandwagon!
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Posted: 2012-03-03 18:37:23
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Xperia Young? : - D
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Posted: 2012-03-04 12:30:30
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SoNy MobilLe - seems legit
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Posted: 2012-03-04 12:40:53
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Posted: 2012-03-04 15:27:49
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On 2012-03-04 12:40:53, sunrise_ wrote:
SoNy MobilLe - seems legit
And bad designed (both logo and phone itself)
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Posted: 2012-03-04 18:24:50
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On 2012-03-03 18:37:23, HxH wrote:
I think SONY is aim to offering usability instead of future.
That's why they decided don't jump on quad-core gimmicky bandwagon!
Dual core was called gimmicky too when

couldnt get out dual cores, and yet

Managed to take the same old Dual core phone out a year later, and is no longer gimmicky. If it were with S4 dual-core, then I would see the logic with what they were doing..
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Posted: 2012-03-04 23:55:03
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Actually I think it's more like Sony don't see the newer chips as gimmicky but rather as unnecessary. They obviously would rather spend the money on their developers optimizing for older chipsets that to pay for newer chipsets and if they can get the same performance on some level it makes sense.
Think of it like this, if an older chipset costs £1 to buy and a newer one is £5 then if I need to make a handset with the new chip the hardware price isn't going to be £4 higher than the with the old chipset. But if I can buy the £1 chipset and pay a developer team £20 to make it run as well as the new one then I'm saving that hardware money on each handset I sell. I'll sell 5 handsets and paid off my developer then I make £4 extra on every handset. The average consumer doesn't know any better, the phone runs smooth. I make more profit per handset after the break even.
The business side of it is quite straight forward. Just add a couple of zeros to each of those numbers. The thing they lose out on is having the latest hardware and, therefore, not capturing the geek porn addict's imagination. But Son have always said they're about the experience and won't take on the latest hardware until it's proven itself, to which end Tegra3 quads have proven that they're not as hot as proposed dual core A15 chips.
I guess my point is that it's not that Sony can't get out better chipsets, they're making the concious business decision not to and I'm tempted to agree with them that if the performance can be squeezed out of cheaper chipsets why not use them. Apple don't use the best chipsets but their performances aren't terrible and lord knows Sony could do with making some money.
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Posted: 2012-03-05 10:50:15
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On 2012-03-05 10:50:15, Ricky D wrote:
Actually I think it's more like Sony don't see the newer chips as gimmicky but rather as unnecessary. They obviously would rather spend the money on their developers optimizing for older chipsets that to pay for newer chipsets and if they can get the same performance on some level it makes sense.
Think of it like this, if an older chipset costs £1 to buy and a newer one is £5 then if I need to make a handset with the new chip the hardware price isn't going to be £4 higher than the with the old chipset. But if I can buy the £1 chipset and pay a developer team £20 to make it run as well as the new one then I'm saving that hardware money on each handset I sell. I'll sell 5 handsets and paid off my developer then I make £4 extra on every handset. The average consumer doesn't know any better, the phone runs smooth. I make more profit per handset after the break even.
The business side of it is quite straight forward. Just add a couple of zeros to each of those numbers. The thing they lose out on is having the latest hardware and, therefore, not capturing the geek porn addict's imagination. But Son have always said they're about the experience and won't take on the latest hardware until it's proven itself, to which end Tegra3 quads have proven that they're not as hot as proposed dual core A15 chips.
I guess my point is that it's not that Sony can't get out better chipsets, they're making the concious business decision not to and I'm tempted to agree with them that if the performance can be squeezed out of cheaper chipsets why not use them. Apple don't use the best chipsets but their performances aren't terrible and lord knows Sony could do with making some money.
+1,000,000,000
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Posted: 2012-03-05 11:44:45
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Judging by past sales and profit from Sony/Sony Ericsson that strategy doesnt seem to pay off!!!!!
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Posted: 2012-03-05 12:12:21
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