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Esato Forum Index > General discussions > Rumours > Sony Xperia Rumours 2017 Bookmark topic

This is true, Xperia branding first launched in 2008. I to am hoping Sony have something special lined up for their 10 year anniversary!
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Posted: 2017-09-24 15:11:58
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Maybe HTC can help Sony out again just like they did it with the Xperia X1 which was designed and build by HTC....
Sony phones are just there to promote their new camera modules for their business customers just like the new IMX400. Keeping the newest sensor exclusive for a period of time to make their fan base get the feeling of buying something special which is worth paying load of sh*t of money. Probably the amount of money they make with the smartphone business is enough for R&D investment at their camera module division.
I'm followings the Sony forums (mobile review, esato...) For years now and it's always the same: Wait for next year that's when Sony will come up with something awesome....it's like waiting at a train station for the train to come but not realizing that there are no tracks anymore.....
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Posted: 2017-09-24 18:20:28
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An Anniversary breakout phone in commemoration of the X1 or Xperia line first launch? That would TRULY be something!!
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Posted: 2017-09-25 05:03:53
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https://sumahoinfo.com/xperia[....]-premium-z3-compact-etc-docomo

Total time was 7% more than Z3c ( 4.4.4)


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Posted: 2017-09-25 14:19:01
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Samsung doubled their market share in Japan, a place where they historically struggle.
http://www.theinvestor.co.kr/view.php?ud=20170808000787

Anyone here still think Sony should continue using big bazel design and crappy image processing ?

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Posted: 2017-09-25 17:52:31
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watch your back SONY...
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Posted: 2017-09-26 01:49:10
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If SONY continues to stick to their current philosophy, they will lose Japan in the next 2 to 3 years. High time they cater to the mass market. Good cam, OLED display & chopping those decade old bezel itself will get them on track.
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Posted: 2017-09-26 07:33:12
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I think we can safely say that Sony will be launching a new design next year to keep up with the current design trends. It doesn't need some wow factor to stand out.
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Posted: 2017-09-26 08:54:16
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Sony’s new-generation smartphone will have an all-new design language, according to Sony’s India managing director Kenichiro Hibi.
http://indianexpress.com/arti[....]ll-have-completely-new-design/
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Posted: 2017-09-26 11:43:55
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^
Well, Sony's mobile boss said this also a few months back. Nevertheless it's good to see a high ranking sony exce shade some light to the matter.

It's also good to see that they are acknowledging the trend (the bazeless, 18:9 aspect ration). That is the right thing to do. IMHO, there are three main weakness in Sony mobile -

1. Design ( Good thing that we are going to see a new design here. The current omnibalance design is great, they only need to shade some bazels)

2. Camera ( Image processing lag behind the industry leader, iPhone, Galaxy, Pixel, U11). This is where I like to see the most dramatic improvement - better dynamic range, better texture preservation, better noise control, etc.

3. Marketing ( Well, we all know that Sony's not going to spend a lot on marketing so nothing to complain here)

Well, I disagree with ganjith that they need oled panels. If would be cool to have the oled screen but even out the oled screen best kind of LCD is still more than welcome.

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Posted: 2017-09-26 12:36:33
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