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Smaug Posts: 48


On 2014-02-28 12:52:49, itsjustJOH wrote:

Erica made an initial gamut test for the Z2.



Nice catch! And a very positive first-pass analysis. The Z2 (and presumably Tablet Z2) is shaping up to be a solid improvement over predecessors. Notice her comment about "new Sony backlight tech". Since Triluminos isn't new, perhaps this is a reference to the Live Colour LEDs.

I've never understood the infatuation with over-saturated displays, such as those witnessed on AMOLED. I can turn up the display on my own VAIO Pro using the inbuilt software to show "vivid" colours, but accuracy is more preferable. If Sony can demonstrate colour accuracy, vividness and a wide gamut (along with bright display), we have a clear winner.

Will reviewers buy it? Or will they jump straight into the viewing angle debate and ignore the more subtle aspects of a quality display? In the end, every person is entitled to their own preferences. One man's trash is another man's treasure. We can read what we like, but the opinion that matters most is your own. When the Tablet Z2 appears in stores, I'll pop out for a closer look.
[ This Message was edited by: Smaug on 2014-02-28 13:06 ]

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Posted: 2014-02-28 13:42:27
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itsjustJOH Posts: > 500

Gamers like the saturated look of OLED, that's why the PS Vita update with the LCD screen received negative reactions from consumers. But when viewing pictures and videos, you'd want a more natural look. That's a big advantage for the Z2 over S5's AMOLED. You get enough saturation but not too much and still maintain natural color representation.

To be honest, when the leaks came out and talked about Z2 being just a "refresh", I had low expectations for the device. Now, I am very pleased at what Sony has done as an upgrade with only a 6-month gap. I just can't wait until this comes out and read the reviews.
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Posted: 2014-02-28 18:27:00
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Wintermute Posts: 86

The iPhone has a very accurate, well-calibrated display (read: not oversaturated) and it sells just fine. I don't think Sony will lose many sales due to their colors being under-saturated, and they will get quite a few kudos in the tech press. Overall, I'm elated with the progress they've made with the Z2. For just a "refresh," they really managed to improve it across the board. Can't wait to see what they can do this summer, with possibly a refreshed design and a new chipset.
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Posted: 2014-02-28 20:05:43
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Gitaroo Posts: > 500


On 2014-02-28 13:28:57, Smaug wrote:

@Wintermute

If you find anything interesting, let us know. Sony aren't exactly forthcoming with info on the XZ2 and Tablet Z2's new Live Colour tech; perhaps due to licencing conditions. I've made logical deductions after piecing together info from a variety of sources, but I may be misinformed.

Live Colour on BRAVIA is definitely a software solution run by a dedicated chip; Sony stated as much. Conversely, Triluminos on BRAVIA is a hardware solution. Xperia may be a different story. We're also yet to see whether this remains exclusive to flagship models or whether it will be rolled out across the range. The cheaper Xperia M2 does not incorporate BIONZ or Triluminos so clearly there is a cost involved in implemention, regardless of software/hardware.

QD tech is relatively new; phosphors are not. Plasma TVs use electrically charged gas to emit photons that interact with a phosphor-coated cell plate. It's partially why (among other reasons) plasmas tend to run hot and use more power. If Sony's engineers have solved the tradeoffs associated with phosphor tech, rivals would be scrambling to catch up.

@spw

Yes, I'm aware of the figures in the article, having used it several times myself. However, numbers can be misleading. Just because sensors are a "$3 billion business" does not mean it is a cash cow for Sony. Allow me to elaborate:

Sony sensors sells for an average $7.30. However, if they cost (say) $7.50 to manufacture, Sony would lose money. By increasing production capacity, you can achieve better economies of scale and lower your per-unit costs. The real question is a matter of profit margins. Sony's financial reporting lumps together units, so extrapolating what the margins are for sensors is unclear. For example Samsung, the world's largest supplier of TVs, makes just 3% margin. LG makes virtually 0%. Every BRAVIA TV sells for a loss. VAIO too, in an industry estimated to be worth over $200 billion.

The definition of a cash cow (the term I used) differs, but generally it implies a product line or business unit that generates above-average returns on investment at a stable rate. Popularised by the BGC matrix, it can also be tied to the mature phase of the product development lifecycle. Since sensors must continually evolve and we have little idea of margins, Sony's sensor division cannot be correctly classified as a cash cow. It may be (marginally) profitable, but not a raft to keep Sony afloat.

What we can agree on is that Sony is investing heavily in their sensor (and camera) division. This forms 1 of 3 priority areas Kaz outlined, implying Sony intends to make imaging a core competency. It is also a missed opportunity for a company that has high brand value. The vast majority of people buying iPhones do not realise it contains a Sony sensor. They think it is Apple tech. Sony could focus more on branding their B2B components, just like Intel did with the highly successful "Intel Inside" campaign.


3% profit margin for tv, my god, whats the point of even doing it, at this point its almost like each company just want to stick around long enough and out live the rest so they have the entire market to themselves. I can see samsung doing that cause of the backing they have. I just hope Sony can keep their TV division around especially after triluminos tech being so awesome. It should be the best LCD tech for a long time until OLED become affordable for the mass market.
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Posted: 2014-02-28 20:21:05
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amirprog Posts: > 500

@Wintermute
My prediction is that the second half flagship biggest hardware upgrade aside of the ordinary snapdragon and ram upgrade will be the camera - bigger sensor, true tone dual led, etc. criticism dictate that the most. about the display - i think samsung won't pressure them much to go 2k as user reception of the z2 ips will be very good. the rest of the improvements could be some/all of these: higher certifications, fingerprint scanner, 3 mics for hd voice, even thinner bezel, exposed waterproofed mini usb, infra red, maybe newer design. but main thing will be the camera.
[ This Message was edited by: amirprog on 2014-02-28 20:12 ]

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Posted: 2014-02-28 21:12:16
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vivftp Posts: > 500


On 2014-02-28 20:05:43, Wintermute wrote:
The iPhone has a very accurate, well-calibrated display (read: not oversaturated) and it sells just fine. I don't think Sony will lose many sales due to their colors being under-saturated, and they will get quite a few kudos in the tech press. Overall, I'm elated with the progress they've made with the Z2. For just a "refresh," they really managed to improve it across the board. Can't wait to see what they can do this summer, with possibly a refreshed design and a new chipset.


Indeed, it's amusing to see people on the internet ragging on the Z2, claiming that barely anything has changed since the Z1 when in fact so much has changed.

-Larger screen at 5.2"
-VASTLY improved screen for colour reproduction and viewing angles
-Stereo front facing speakers that appear to be on par with the HTC One
-1GB more RAM
-More up to date and faster processor
-New thermal design that allows for 4K video recording, plus the addition of slow-mo recording
-Thinner design, but of course just a bit taller
-No more anti-shatter sheets


All things considered, I think the jump from Z1 to Z1 is overall more meaningful to the end user than the jump from Z to Z1.


EDIT.

And of course to add to the above list...

-Glove mode
-Tap to wake, amongst a host of new software improvements
-The latest version of Android


I honestly think if the Z2 were released an entire 1 year after the Z1, no one would bat an eye if it had top of the line specs like this and all these improvements. That it's coming only a few months later is amazing and makes me excited to see what's next! VERY hopeful for the next Ultra. I hope it's not only got the tech benefits of the Z2, but that they improve upon it even further.
[ This Message was edited by: vivftp on 2014-02-28 20:41 ]

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Posted: 2014-02-28 21:16:57
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Gitaroo Posts: > 500

@vivftp

-Larger screen at 5.2" -Good, slightly lower ppi won't be noticable
-VASTLY improved screen for colour reproduction and viewing angles - my c6906 is fine, but have to see the Z2 in person
-Stereo front facing speakers that appear to be on par with the HTC One - GREAT!
-1GB more RAM -Z1 never have ram issue even with 4.3 using more memory, won't be noticeable to most
-More up to date and faster processor - the difference is much smaller between z1 to z2 compare to z to z1, same as above
-New thermal design that allows for 4K video recording, plus the addition of slow-mo recording - if these can be ported to z1, not really any additional value
-Thinner design, but of course just a bit taller - rather have it thicker but shorter, fit pocket easier, but this not a con since its onyl tiny bit taller
-No more anti-shatter sheets - I don't mind it, never see what the problem was with them and actually quite like them as I don't have to worry about applying screen protector after purchase

overally jumping from z1 to z2 is much smaller than z to z1.
[ This Message was edited by: Gitaroo on 2014-02-28 20:49 ]

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Posted: 2014-02-28 21:49:16
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vivftp Posts: > 500

The major points that would make a difference to users are going to be in the form of the screen, front facing stereo speakers, 4k recording thanks to new thermal design (assuming of course it can't be ported to Z1, which may not be the case if the new internal design is the reason for it being able to do 4K recording) and the lack of the anti-shatter sheet.

The jump from the Z to Z1 screen was noticable, but not a huge improvement. This screen, from all accounts so far, is absolutely stunning.

The speakers on the Z to Z1 weren't a huge jump, but this is a massive jump

The 4K recording won't be a huge thing, but I suppose it will matter to some. BTW, Tom's Hardware is where I had heard about the new thermal design:
http://www.tomshardware.com/n[....]393632476667014358476265729875

The lack of the anti-shatter sheets is important because it now means you won't see noticable scratches when viewing the screen. The anti-shatter sheets are relatively easier to scratch than the actual glass on the screens. That means the potential is there, depending on how you handle your phone, for there to be scratches on the anti-shatter sheets (front and back) that you'd have to live with and would possibly affect your enjoyment of the device. And, if the last info I heard on the matter is accurate, removing the anti-shatter sheets voided your warranty on the product.

This way, if you want to add a screen protector then you can choose what you want and go for it. If it gets scratched, just replace it at your leisure. Less hassle all around for the customer. And if you want to enjoy the scratch resistant screen the phone comes with, then you're good to go too.
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Posted: 2014-02-28 22:09:13
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Gitaroo Posts: > 500

while it does come down to pesonaly preference, 4K was a big deal for me, still bumped that the Z1 doesn't have it. The rest I don't really care except for maybe the screen, but it would make me want to buy the bravie W900 even more cuz a tv is where I view all my media
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Posted: 2014-02-28 22:24:42
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vivftp Posts: > 500


On 2014-02-28 22:24:42, Gitaroo wrote:
while it does come down to pesonaly preference, 4K was a big deal for me, still bumped that the Z1 doesn't have it. The rest I don't really care except for maybe the screen, but it would make me want to buy the bravie W900 even more cuz a tv is where I view all my media


Based on the Toms Hardware link I posted, it seems the Z2 was only able to record several minutes of 4K video before having to stop due to overheating. If there really was a thermal design change required for the Z2 to even be able to do that, then it's likely the Z1 won't be getting it.

Of course those units they used may not have been final production ones.
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Posted: 2014-02-28 22:42:51
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