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sapibobo Posts: 214

Just want to say that from very beginning i always think that separation between music phone (walkman) and imaging phone (cybershot) is bad idea.....

How much i miss K750....

They (ericsson) used to have the first of cutting edge tech inventions in mobile communications : EMS, bluetooth, mms.... Now they just got spoiled with Sony design team and expensive marketing contract with Saatchi without any significant improvement in engineering....
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Posted: 2008-07-22 00:31:52
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JAGUY85 Posts: > 500

Let's hope the new CEO can turn things around. deserves to be back up there. The likes of LG should never have surpassed to begin with.
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Posted: 2008-07-22 00:51:24
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makbil Posts: > 500


On 2008-07-21 19:03:44, Sony α wrote:
The Product they deliver, is not far off from being 'what the customer' wants - its the time they take to market, that does the damage!

Speaking only with regards to SE's smartphone lineup, I don't agree. SE has been significantly falling behind its competitors for the past 2 years. Add to this their incomprehensible decision to stop support for even their newer devices whereas the competitors kept improving and adding more functionality to their older devices, was sure to catch up with SE - and it did.
The short term future doesn't look to good either, what SE is planning to release in a few months, its competitors already have in the market. SE has to stop concentrating on the paint job and work on a new advanced platform, maybe UIQ 3.3, to fill the gap until SF is ready.
I really don't envy being in Dick's shoes, he's got some rough times ahead.
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Posted: 2008-07-22 00:53:23
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Sony α Posts: > 500


On 2008-07-22 00:31:52, sapibobo wrote:

They (ericsson) used to have the first of cutting edge tech inventions in mobile communications : EMS, bluetooth, mms.... Now they just got spoiled with Sony design team and expensive marketing contract with Saatchi without any significant improvement in engineering....


What you guys get outside of Japan, is 99.9% the doing of Ericsson AB - Ericsson deal solely with 'Sony Ericsson' outside of Japan - and Sony deal with Sony Ericsson solely in Japan.

So your comment about 'Sony design team' is pretty much invalid as far as Sony Ericsson goes....

Ericsson AB are still making mobile phones, they're well into the mkt - they are Sony Ericsson Mobile Communications (Outside of Japan).
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Posted: 2008-07-23 00:03:47
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Sony α Posts: > 500

This analyst, surely has not seen the new C905 - and as the SEMC Manager says, the K660i and X1...

http://www.pcworld.com/busine[....]ony_ericsson_says_analyst.html

With the C905's new integration of WiFi and GPS, I believe she needs to rethink her outlook.
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Posted: 2008-07-23 12:21:25
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reggiele Posts: 85

Saaad that SE is not doing well - i think they need to beef up their product line and after service with softwares which have been rather shitty with recent units...
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Posted: 2008-07-23 12:37:57
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islandprd Posts: 176

I tend to agree with Eldar. I think he means well. He just fed up with the SE people, quoted

P.S. If some of you think that I’m being harsh in this write-up – you are spot on. I just can’t stand what they have done to one of the market’s finest line-up in no time after 5 years of development and hard work. They had a wake-up call back in 2007. Apparently, they didn’t hear it.


The reason of SE is in this sorry state is exactly, because people like this:

Sony Ericsson thinks the criticism is unfair and says that, in fact, it already has a wide portfolio that isn't too reliant on the Walkman and Cyber-shot line, according to Nordic public-relations manager Gustaf Brusewitz.


They are on denial, thinking too highly of themselves and not listening to their very own customers.

Sony are playing along till Ericsson becomes weak by its own stupidness and later gobles it up 100%.

[ This Message was edited by: islandprd on 2008-07-23 11:43 ]
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Posted: 2008-07-23 12:41:03
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Sony α Posts: > 500

@island

You make a good point - at this point, Sony will see the damage being done to their brands, and Sir Howard will 'acquire' Sony Ericsson - deserved if you ask me.

Perfectly put dude, 'till Ericsson becomes weak by its own stupidness'.

_________________
Sony Alpha.

imaging.like.no.other

www.mypumas.net

Sony PlayStation 3 ID:

mypumas

[SEMCJ informer]

[ This Message was edited by: Sony α on 2008-07-23 12:12 ]
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Posted: 2008-07-23 13:11:30
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carkitter Posts: > 500

I don't think are far away from market success at all, thier designs lately have been outstanding both in terms of styling & advanced packaging. Use of quality materials is good but could improve as the compitition are using alot of metals, glass and generally larger screens than

Where let themselves down IMO is in the area of connectivity, they need more feature-phones with Wifi, wider compatibility of media (ie: Micro SD card + M2 card + MSDP compatibility) and less proprietary features. This IMO is where they need to change policy, not in recreating past favourites like w810.

Mobile Internet browsing is an important feature moving forward and have acknowledged this with models like Z770/Z780 and the G-series and yet Wifi has been left out of almost all these models. Even Apple recognises the importance of Wifi in a internet focused handset. Blackberry - Wifi. N95 - Wifi. Laptop computers - Wifi. By leaving out Wifi, SE is handcapping it's future marketability and losing credibility among the 'geekisphere' (as someone else called it) those early adopters and customers who act as 'go to guys' for thier friends and family. Wifi is common at universities and is missing out on a big market who will eventually form a large part of the future corporate world.

tie us in to the Sony range of memory cards and these cards seem to perform well, but in the current market needs to recognise that they can't expect owners of other brands to just dump thier old cards and 'see the light'. People also want the card from thier PSP to work in thier phone, laptop, camera, printer etc without file format issues or physical restrictions. If can overcome this then it'll remove a significant barrier to sales in the very tight Western markets that are entering a recession as we speak.

This is also the reason for reducing proprietary features such as fastport, lack of 3.5mm headphone jack, platform compatibility, file types etc.
Again I'll use Apple as an example; they learned from the mistake of the recessed headphone jack, and using Intel chips in thier Mac computers has given them more compatibility with the established market leader and is resulting in increased sales. Macs are still different but importantly, it's less painful to move to the Mac platform and it should also be painless for long time Nokia users to move to a model. I hope gets up to its neck in this new Symbian Foundation and learns a thing or two about open-source concepts as it's former 'we know better' policy is rapidly turning from obselete to down right carcinogenic!

Yeah, it'd be nice to have A/F on all phones and Walkman 3.0 in all C and G-series, but at the end of the day these guys know how to make phones and I'm sure they have stuff on the drawing board that'll blow our minds. The best manufacturer is one that creates markets where none existed before ie: 5110, T68i, V3, K750, W800, P800, W900, N95, iPhone are all examples of devices that weren't nagged into existance by geeks but where manufaturers took customers to new niches. Today's niche is tomorrows mass market and I'm willing to leave it up to to show us the way forward, once they work it out themselves.

The A200 platform is excellent IMO in terms of being easy to look at, intuitive, well structured and extremely functional. Yes, stability issues still need to be worked out but they will be and that leaves in a good position to move forward from here.
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Posted: 2008-07-24 06:17:45
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makbil Posts: > 500

@carkitter, where SE is really loosing big time is in the stability and functionality of their phones. Remember that until R5 on P990 there was always the possibility that the phone could restart when receiving a call. This is just not acceptable and eventually word got around. Firmware issues have plagued most SE phones in the past 2 years. Now, if people pay premium amounts for a device - remember SE phones are not cheap at all - they expect it to work with all functions as advertised.
Unlike you, I don't think SE can turn things around soon. They need some time to reorganize properly and start most things from scratch - G900 still has P990 closed flip mode files lurking among its files. If they fail, when SF becomes available they stand no chance against their competitors.
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Posted: 2008-07-24 10:52:35
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