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Out of curiosity do we have any statements or information on what Sony's new CEO thinks of the mobile division and the direction it should head in? He's only been in power a couple of months, but I wonder if he wants to stay the course that Kaz set or go a different route. All of Sony's other divisions are doing very well so I imagine he'll want to take some action, one way or the other to deal with the mobile division. I don't believe they have any intention of scrapping the division at least. Now that Sony as a whole is pulling in a lot of money I can only hope they'll toss the mobile division a decent budget for R&D and marketing.
With 5G around the corner there's more potential for cross promotion with other divisions too. We know the PlayStation 5 is going to appear sometime within the next 2 years and video game streaming will play a role in the future of PlayStation (they have PS Now as it stands). Maybe this would be the time for the successor to the Xperia Play to make an appearance as a rebranded PlayStation Phone. Or at the very least maybe offer cross promotional discounts or service deals between the mobiles and other divisions.
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Posted: 2018-08-03 06:19:20
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I am sure Sony is planing a strategy around 5G and mobile gaming. Probably also the main reason for introducing the DVS vibration system in XZ2. The games probably won't be "Xperia exclusive", but expanding the PS-ecosystem towards mobile may help selling more phones. The PS brand is quite strong and launching a real gamer-phone may sell well towards the 100+ million PS-users. They could probably also expand the PS Plus subscription model towards social mobile gaming. Lets hope they increase the budget for mobile and bring out the real potential of Sony in all main areas (camera, screen, speakers...) + some real marketing efforts.
Similarly they could brand the next XZ3 Premium as an "Alpha-phone" with calibrated OLED 4K screen and best possible camera towards their Alpha-users. Would be great for viewing 4K-content and pictures. Alternatively a new 4K tablet.
On 2018-08-03 06:19:20, vivftp wrote:
Out of curiosity do we have any statements or information on what Sony's new CEO thinks of the mobile division and the direction it should head in? He's only been in power a couple of months, but I wonder if he wants to stay the course that Kaz set or go a different route. All of Sony's other divisions are doing very well so I imagine he'll want to take some action, one way or the other to deal with the mobile division. I don't believe they have any intention of scrapping the division at least. Now that Sony as a whole is pulling in a lot of money I can only hope they'll toss the mobile division a decent budget for R&D and marketing.
With 5G around the corner there's more potential for cross promotion with other divisions too. We know the PlayStation 5 is going to appear sometime within the next 2 years and video game streaming will play a role in the future of PlayStation (they have PS Now as it stands). Maybe this would be the time for the successor to the Xperia Play to make an appearance as a rebranded PlayStation Phone. Or at the very least maybe offer cross promotional discounts or service deals between the mobiles and other divisions.
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Posted: 2018-08-03 07:32:38
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People are replacing pocket cameras for smartphones.
Many older pocket cams have no more thsn 1/2.3" too.
Of course no phone is on pair with rx100m6.
If mobile was allowed to use that sensor , I bet they could earn more money than selling the camera.
Phones have more processing power, it would outperform the cam.
Rx100 series can record 4K too but for only short time.
But I doubt it will happen.
Bonus:
https://m.weibo.cn/status/4267793501729166 Buks says sales of Premium are better than expected so far. I don't know if it just China or all places the device is being sold.
[ This Message was edited by: Moe87 on 2018-08-03 10:40 ]
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Posted: 2018-08-03 11:18:58
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Fun fact. The pre-order registration for XZ2P in Thailand is already full even SONY Thailand didn't announce it price yet.
Not sure about the number but I doubt that it will be a lot.
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Posted: 2018-08-03 12:12:59
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On 2018-08-03 07:32:38, XperiaX wrote:
I am sure Sony is planing a strategy around 5G and mobile gaming. Probably also the main reason for introducing the DVS vibration system in XZ2. The games probably won't be "Xperia exclusive", but expanding the PS-ecosystem towards mobile may help selling more phones. The PS brand is quite strong and launching a real gamer-phone may sell well towards the 100+ million PS-users. They could probably also expand the PS Plus subscription model towards social mobile gaming. Lets hope they increase the budget for mobile and bring out the real potential of Sony in all main areas (camera, screen, speakers...) + some real marketing efforts.
Similarly they could brand the next XZ3 Premium as an "Alpha-phone" with calibrated OLED 4K screen and best possible camera towards their Alpha-users. Would be great for viewing 4K-content and pictures. Alternatively a new 4K tablet.
Stop Dreaming. It won't happen.
They may hide it just like the AUBE chips. Alpha, Walkman, Cybershot won't appear in Xperia product. They had already integrated some PS elements into the Xperia but you need the controller. They also afraid the PS+Xperia model will affect PS sells.
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Posted: 2018-08-03 13:41:53
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Sharp is going to join the oled production race.
Hope they ship rgb oled.
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Posted: 2018-08-03 14:03:02
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sony isn't moving toward PS for mobile. i don't have any inside information, but just an educated guess. look at the vita. it was essentially a flop. sony doesn't do mobile gaming like that.
if sony wants to succeed in mobile, they need to improve their camera software and overall phone design. it's ass backwards but these are the things people care about most these days. if sony's flagship phone produces the best pictures and their phone looks gorgeous too (meaning big gorgeous screen, not too fat/wide), it will sell. also, reintroducing the headphone jack would make a lot of people happy despite the trend of BT ear pods.
I hope they can get their act together and produce something legendary by the time 2020 comes around, cause that's probably when i'll be looking to upgrade and if they don't have it together by then, i'll probably be going the pixel route.
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Posted: 2018-08-03 14:48:55
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It is probably selling more in those countries due to the positive reception of the Asian media. In Europe and America that is not happening, they continue to say that XZ2P is inferior to the competition.
If the difference is significant it is very likely that Sony is considering limiting, even more the sales territory for the next next model.
It's what I think, I hope not.
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Posted: 2018-08-03 19:14:44
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Well they should release a 6.5" bezel less phone for the Asian market.
Would do wonders with a 4K display and stereo speakers. Stylus input is also welcome like the Z Ultra. Every pen pencil worked back then. Why not now?
I kind of believe an Ultra variant of some sorts is coming. Maybe early next year? Who knows.
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Posted: 2018-08-03 20:18:47
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There is a brazilian guy that is very important at Asus.
There is a video he says that media is very biased. Also never basher high price of J / A series.
J8 in Brazil costs $475, SD450 and HD+ screen.
So we cant believe all tech sites/ youtubers say.
Many of them earn gifts from companies.
It is ridiculous when PA gives to Premium same score of XZ2, despite being better at everything.
Also 1 point lower than OP6 that lacks tons of stuff.
I got surprised to see iphone X with lower score than 8+.
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Posted: 2018-08-03 20:20:25
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