Sony Ericsson / Sony : General : Sony Ericsson should produce more mid-end symbian series 60 smartphones
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Nokia tried diligently to make the Ngage phones work, even price them very low, but it was little to late. Styling reduced it to a younger crowd for the most part, not enough data partnerships (worldwide various markets) to price Arena access for that market segment. Also portable gaming systems that just did that offered a better mobile experience. But MOSTLY, people that wanted to play mobile games, up till now, preferred java games that could be played on their phone of choice that had a much more functional design as a phone. They've learned from their mistake, harshly. But they can salvage. They released more accessories for those that still use the Ngage QD, and love it. Piracy of games was a huge marketing issue for them, but more a nightmare of their partners that made the games at their throats.
Now, their plan is to release more powerful Series60/Symbian phones (the Ngage /QD are Series60, btw). [Quote=Nokia Corporate]The goal is to have a broad spectrum of games to suit all tastes - from casual 'quick fix' gaming to more in-depth multi-user games. Currently consumers are often faced with a less than optimal mobile gaming experience, due in part to a lack of consistency. Hard to find and install games, game play is frequently disappointing and, therefore, consumer expectations are often not met.Now we want to expand rich, connected mobile gaming across the Nokia smarphone range. In 2005, we expect to sell 25 million smartphones and we see the global smartphone market exceeding 250 million devices in 2008.[/Quote]
Max as you said its a question about positioning. Those QD kids will grow up soon and want more than their limited Ngage's offer. Same goes for those other S60 users.
SE to use S60 would cost almost as much cash to license as WM 5.0 would, and they'd compete in a flooded sea of HTC devices which have a stronghold. Nokia doesnt make good S60 phones in Flip design, and non in slider design. SE could pick up this slack and make a killing.
PS; before this announcement, Nokia already announced that the S90 touchscreen features would trickle down to S60 platform for a suite of mobile phones.
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Posted: 2005-08-13 07:08:28
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@prom Well said! :-)
This message was posted from a Nokia
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Posted: 2005-08-13 07:08:59
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@prom1 I'm hoping actually that SE are positioning UIQ3 for just the market you are talking about. I could see the S700/600 range (and K series too for that matter) being a prelude to a hard sceen UIQ3 range that could compete in the market segment you mention.
AS to UIQ3 or s60, I feel SE won't buy into that Nokia hedgonomy readily, and will only do so if they assess UIQ3 won't do it for them. They may have already made the decision, as we all know they don't reveal much....
My absolute most optimistic guess is that they won't actually translate that decision into production and handset sales for atleast the next 18months. It could be quite a bit longer.
SE smartphone growth in that segment will be in line with the uptake of 3G.
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Posted: 2005-08-13 07:55:03
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Se is losing! Hahahahahahaha
This message was posted from a Nokia
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Posted: 2005-08-13 08:25:50
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Quote:
On 2005-08-13 08:25:50, Nokialoverx wrote:
Se is losing! Hahahahahahaha
This message was posted from a Nokia
What
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Posted: 2005-08-13 08:55:41
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Quote:
On 2005-08-13 08:55:41, vineet_d wrote:
Quote:
On 2005-08-13 08:25:50, Nokialoverx wrote:
Se is losing! Hahahahahahaha
This message was posted from a Nokia
What
The grip on the market.
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Posted: 2005-08-13 10:23:00
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hmmm... i better get hp ipaq hw6515 than getting nokia series 60
i hate puttin my money on nokia's pocket
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Posted: 2005-08-13 10:34:52
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They have responded to the market with a more varied line up than they have had done to date.
The various K series for mid range, the J series for low end, cheap handsets with limited features but aimed at a more specific market. For example, you can get a low end J series without camera or bluetooth, a K series with choice of vga to 2MP cams, 12MB to 40MB memory (and expansion on the K750), low end K series without bluetooth, high end K series with bluetooth and better mem, s series to appeal to those who don't like candy bar phones, f series (basically a mid range K with larger screen). The P and T series are in stasis - my guess P series will be replaced with high end smartphones (as opposed to low end smartphones that will start to come out eventually), and the T series will die out.
This is a much more varied line up than SE have managed so far. I think the writing is on the wall that SE are gearing up to compete with Nokia and Motorola in a serious way. I know it's only a start, but you guys who say SE are losing or not timely enough at bringing out smartphones forget that the market can change drastically in a short time frame. Even if SE struggle through for the next three years, as long as they are still a player they will be able to carve back market share with rockin' smart os phones once they are happy with the direction the market is going.
Their current J F and K series phones are a realistic attempt at attacking traditional Nokia markets to bring in the dough in the short term, in order to finance the development of their smart phone os and hardware. SE HAVE responded to the Nokia challenge.
They have heaps of time to get their shit together on smartphones, and I don't doubt that SE will be a strong force in the mobile phone market for a long time to come, and a thorn in the side of Nokia.
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Posted: 2005-08-13 15:22:59
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@Max, I'm hoping your right. I figure if SonyEricsson comes up with something unique, like the Walkman lineup of phones, in respect to using UIQ3 - no touch screen - then we will see developers make apps. Remember how fast the K700i sold when it was released because of the clear camera & 3D java gaming? Now the s600, s550, W800 Walkman phones all have great camera's & offer a unique experience to the consumer. If any company can pull it off, its SE. You may be right that it may take another 18months. Lets just hope that isn't too long.
I'm concerned why the P-series was quietly discontinued. Was it because they see no benefit for making/selling a smartphone, or is it just because the "P" in the series has reached the end of the road. Maybe the 910 replacement is so significantly improved that it no longer will be considered a "P" series. I'm hoping for the latter. With the HTC Wizard on its way shortly, WM 5.0 will finally have a device offering WiFi b/g along with EGPRS in a Smartphone/PDA. Marry that with Windows Server 2003 & Outlook Exchange plus Push Email; even Nokia will have a fight on their hands! Hence why Nokia purchased licensing rights for MS' ActiveSync protocol.
The next big thing for Smartphones is Push Email, done right like BlackBerry's, and for complete data synchronization - even changing rules on what is sync'd - wirelessly (GPRS/EDGE/3G/WiFi) beyond what SyncML can offer, imho.
In April I bought a K700i for the wife, and from someone whom came from just making calls, she goes through MP3 Ringtones, Themes, and Pics like a player in heat! I just gotta convince here that the K750i is right for her, NOT the Razr, yuck.
I got the Nokia 6620 because I wanted EDGE data speeds for use as a modem, and to read html-based email. The latter I couldnt do natively, so I installed a 3rd party application to do just that.
Everyone elses' choices will vary greatly. The more choice we all have in a platform, the more benefit for both the company offering it and its consumers. Both Nokia & SE are doing this right with good research. I feel Motorola is trying to fill every void without researching. Style is their main appeal, that and press relationships.
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Posted: 2005-08-13 17:21:34
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Well,I dont understand what u guys meaning by saying uiq3 will take 2 years to stabilise and so on.. Its supposed to be backward compaitable,so i belive there wont be a problem regarding the applications for uiq3.
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Posted: 2005-08-14 10:01:28
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