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http://www.pceazy.com
tell me what you think
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Posted: 2005-11-14 06:32:57
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Is this you're site?
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Posted: 2005-11-14 08:45:42
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The prices are about right, although maybe a little TOO cheap in some cases and the descriptions are a little vague. No mention of what optical drives are in there, motherboard make and model etc. It's just a little bit too 'empty' if you know what I mean.
Also, I don't like the contact information bit. They claim to have a sales office but the contact number appears to be a mobile!
Speaking of which, they sell mobiles too? I'm going to make a bit of a generalisation here, but computer specialists don't normally sell mobile phones as well, certainly not on the same site anyway. Surely you'd set up a seperate enterprise and site for that?
Personally, I wouldn't buy from them but of course I'm biased. I'd certainly be calling that phone number first asking for more info and testimonials anyway.
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Posted: 2005-11-14 09:44:57
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Cheers cycovision. I've now removed mobile phones and added laptops and custom building options, please tell me what you think
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Posted: 2005-11-14 19:01:01
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Yeah, that's looking much better
Any way you could offer a landline number for contact rather than a mobile? Even if it diverts straight to your mobile. It just creates a more professional image, that's all.
Also, ask your existing customers for testimonials so that you can post them on your site. It does increase customer confidence, expecially those who are wary of buying online.
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Posted: 2005-11-14 19:18:30
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Yeah thats a good idea, what do you usually do for advertising?
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Posted: 2005-11-14 19:29:49
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Well, we're a bit different in that we are a PC repair and support company. We do sell new PCs but it's more to our existing customer base rather than 'the man on the street'.
However, we built up our customer base in a number of ways. At the start, we used A3 sized posters that we attached to lamp posts, traffic lights etc. Not strictly legal, but it was cheap and quite effective.
We also joined every business club that would have us! Word of mouth is the most powerful way of promoting your business of all and speaking to other business people gives you access to a wealth of knowledge and experience too.
Adverts in the local papers can work well but we've found that splashing out on one, big advertising feature works better than going for a series of smaller ads over a longer period. It's expensive (our last one cost us £800) but we did make the money back with more on top.
You might be thinking that since you're selling online, none of that would work for you. Not so! You can spend hundreds of pounds on google adwords and such like and still not make a single sale. It's a frighteningly cut-throat market that you're trading in, you need to give people very strong reasons why they should buy from you and not the likes of Dabs, Dell, PC World etc. and the best way to do that is to communicate your message in a more personal way.
Make it clear that if they buy from you, they will get REAL support, not some £1.50 per minute helpline that basically tells you to stick your restore disk in and lose all of your data! Let them know that you only use top quality components in your PCs, making them more reliable and problem free. All of this needs to be on your site and any other literature that you might produce for promotional purposes.
Have a look at the wording on our site,
www.fastfixcomputers.co.uk and see what you reckon. Yes, the website looks s**t, I'm not much of a web designer but we do know that the message gets across!
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Posted: 2005-11-14 20:00:44
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Thanks for that. I may try all the free submissions for now and put a testimonial up, like you suggested
Can other people please comment on first impressions etc???
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http://www.pceazy.com[ This Message was edited by: Alton_Towers on 2005-11-14 19:10 ]
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Posted: 2005-11-14 20:07:40
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Some photo's are with the wrong description, for instance, laptops>intel>last one is an Acer summat summat, but there is a Piccy of a VAIO....?
Charlie -
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Posted: 2005-11-14 20:16:42
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site looks kind of basic and that might put buyers off as like they may think if someone selling pc's they would have a techincal site etc also new logo
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Posted: 2005-11-14 20:24:06
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