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*Jojo* Posts: > 500

Sony Ericsson has gotten some reaffirmation that using its popular brand names, such as Walkman and CyberShot, for cellphones is working. Strategy Analytics reports in a new study that Sony Ericsson has been crowned the world's fastest-growing mobile vendor for the third quarter.

The previous company to hold the crown was Motorola, which has held the fastest-growing title since the first quarter of 2005. The author of the study believes Motorola lost its title due to "Razr mania" peaking. The market as a whole also had reason to celebrate, since 256 million cellphones shipped during the third quarter, putting the research company's forecast of one billion cellphones within reach.

It was pretty ingenious when Motorola started the craze of giving phones catchy names rather than simply branding them with model numbers. Unfortunately, the newness of that idea is beginning to wear off, and it's clear the company is stretching to keep new phones associated with the popularity of the RAZR with other names such as SLVR and ROKR.

Read more from the Strategy Analytics website.

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Posted: 2006-10-25 03:10:32
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nalbagli Posts: 302

Sony Ericsson is the best Mobile Brand Ever!
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Posted: 2006-10-25 03:35:44
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QuickShare Posts: > 500

No doubt for
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Posted: 2006-10-25 04:23:07
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Residentevil Posts: > 500

Quote:
On 2006-10-25 03:35:44, nalbagli wrote:
Sony Ericsson is the best Mobile Brand Ever!


You got that right brother.
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Posted: 2006-10-25 05:12:24
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whizkidd Posts: > 500

Good news to hear.... However, Im still waiting for se to launch a non touchscreen based UIQ3 phone...
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Posted: 2006-10-25 06:55:00
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aragorn666 Posts: 229

se is the best phone
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Posted: 2006-10-25 08:16:29
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kulorex Posts: 224

They say 'a good player doesnt fight 4 vest'. Way 2 go SE!
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Posted: 2006-10-25 08:41:06
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UnholySinner Posts: 122

What i want to know is how was Motorola in the TOP spot to begin with?? I mean, all their phones to date are PANTS!!! They only even started putting bluetooth on their most recent phones. Will never emigrate from Sony Ericsson!!!
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Posted: 2006-10-25 11:54:50
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ghostfreak Posts: > 500

SE rocks!
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Posted: 2006-10-25 12:14:02
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rockygali Posts: > 500

man! it feels good when you know yer home!
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Posted: 2006-10-25 12:33:06
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