Sony Ericsson / Sony : General : Sony Ericsson announced as official handset partner for Virgin Mobile's V festival 2007
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Sony Ericsson has been announced as the official handset partner for Virgin Mobile's V Festival this year.
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Rosie Newey, Head of Music Sponsorship at Virgin Mobile said: ”It's great to have Sony Ericsson on board this year, its top of the range handsets are ideal for music fans as they have a huge capacity to download and store tunes as well as images from the festival. They are a perfect partner for Virgin Mobile's V Festival and we look forward to a truly fantastic year with all the best bands.” Richard Dorman, Senior Marketing Manager at Sony Ericsson is equally pleased to announce the new partnership: “We are really excited to have the opportunity to show off our diverse range of top quality walkman phones in such a fantastic environment. The vibrant, music drenched atmosphere at this year's Virgin Mobile V Festival is the perfect event to showcase the fantastic new W880i in particular. “We are looking forward to working with Virgin Mobile to come up with lots of innovative ways to sample our products to all the music lovers at the V Festival.”
www.vfestival.com 
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Posted: 2007-04-24 16:00:39
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That is an ideal place for
to be promoted i would have thought. The people at the V festival are the right age range for
to be targeting with the walkman range of phones.
I
Music Festivals!
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Posted: 2007-04-24 16:03:14
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