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Siemens takes a radical step in the mobile phone market by launching the brand that will create the fashion accessory phone category – XELIBRI
Munich, Jan 27, 2003
In a bold move to reinvigorate growth in the mobile phone market, the Siemens Information and Communication Mobile Group (Siemens mobile) has created a new collection of personal communication devices in radically different shapes and wearable designs with simple voice functionality. XELIBRI accessories will be sold over new channels, primarily via department stores and fashion retailers. They will be marketed as fashion items with two collections per year. The new fashion accessories will be sold initially in the U.K., China, including Hong Kong, in France, Germany, Italy, Singapore and Spain from April 2003, and in further markets from September 2003.
Press release[ This Message was edited by: laffen on 2003-01-27 17:43 ]
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Posted: 2003-01-27 18:42:00
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dunno about any1 else but that looks bloody awful! and "simple voice functionality" sounds a bit low-tech and horrible!
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Posted: 2003-01-27 18:52:00
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looks kinda cool
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Posted: 2003-01-28 11:34:00
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It is something similar to that phone Siemens showed on las year`s CeBIT:
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Posted: 2003-01-28 15:28:00
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