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bider Posts: 269

Sony Ericsson financial results Q2 2010

Q2 Highlights:
Income before taxes excl. restructuring charges increases to Euro 63 million
Positive cash flow generated from operating activities
ASP rises to Euro 160

The consolidated financial summary for Sony Ericsson Mobile Communications AB (Sony Ericsson) for the second quarter ended June 30, 2010 is as follows:



Bert Nordberg, President, Sony Ericsson commented, “Our second quarter results show that the company continued the momentum seen in the first quarter as a result of our focus on the value market and the success of new smartphones; Xperia™ X10 and Vivaz™, launched during the first quarter. These models, along with the Xperia™ X10 mini and Xperia™ X10 mini pro which started shipping at the end of the second quarter, have been well received by operators and we are now well positioned for long term growth.”

Sales for the quarter were Euro 1,757 million, a 25% increase sequentially and a 4% increase year-on-year. Units shipped in the quarter were 11 million, a 5% increase sequentially and a 20% decrease year-on- year due to the reduction in size of the product portfolio. Average selling price (ASP) increased 19% sequentially and 31% year-on-year to Euro 160 during the quarter due to improved product and geographical mix, as well as positive currency effects.

Income before taxes for the quarter excluding restructuring charges was a profit of Euro 63 million, illustrating the positive impact of the cost reduction programme and favourable product mix.

The transformation programme, which started in mid-2008 is now in its final stages and on target to reduce annual operating expenses by Euro 880 million by the end of the year. Since the start of the program Sony Ericsson has reduced its global workforce by approximately 4,000 people to reach a total workforce of approximately 7,800 by June 30, 2010. The total restructuring charges taken to date for the programme are Euro 374 million.

As of June 30, 2010 Sony Ericsson retained a net cash position of Euro 609 million, an increase of Euro 46 million sequentially mainly due to operating results, tight financial management of working capital, as well as positive currency effects.

Market share in unit base for the quarter remained flat and is estimated to be around 4%.
Sony Ericsson maintains a forecast of slight growth in units in the global handset market in 2010.
[ This Message was edited by: bider on 2010-07-16 13:01 ]

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Posted: 2010-07-16 13:50:44
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goldenface Posts: > 500

Finally turning things around at last. I hope they've learned some lessons.
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Posted: 2010-07-16 14:13:11
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tranced Posts: > 500

It's clearly seen that they're doing pretty well. If they keep this rhythm, by the Q4, they'll be very well placed. I can completely say that jumping in the android ship was the right choice (for now). Get the 2.x and things will be different.
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Posted: 2010-07-16 14:30:51
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Dups! Posts: > 500

I see danger looming from Q4 this year to Q1 next year.

SE don't seem to have a contingency plan here. I've said it before that their current portfolio is good to last them till October this year (financially) and that's it.

How do they intend to sustain this positive upswing in Q4 which directly leads to Q1 next year?

If they have nothing to release in the next quarter then there are major problems for them.

Good news nonetheless, at least the profits are going up- for the time being.
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Posted: 2010-07-16 14:36:55
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se_dude Posts: > 500

ASP of 160 euros. is this a record of some sort?
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Posted: 2010-07-16 16:38:30
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tranced Posts: > 500

We'd need to compare with previous results during some years. Would be good to compare with other companies too.

But it's a fact that it exceeded the last Q's ASP.
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Posted: 2010-07-17 03:14:00
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