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axxxr Posts: > 500



The FCC yesterday approved an entirely new type of cellular device designed exclusively for a Coca-Cola promotion to take place this
summer. The device, which is shaped like a soda can, includes a specialized GSM cellular phone and a GPS location-tracking device. According to a reliable source at Coca-Cola, winners in the giveway will find the device in a 12 pack of Coca-Cola cans. One of three buttons connects the winner with a company representative, who will explain that the person has won a Chevrolet Equinox SUV. Pressing a different button activates the GPS beacon, which sends the winner's location to the company, which will then deliver the prize to the winner's location. Australian marketing company Momentum Worldwide developed the device for Coca-Cola.



[ This Message was edited by: axxxr on 2004-07-01 19:30 ]
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Posted: 2004-05-06 13:25:03
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JaymoFish Posts: 70

This seems to be a silly idea IMO.
Why spend so much money developing it and bundling it with 12 packs of coke?
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Posted: 2004-05-06 17:08:45
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axxxr Posts: > 500

Coz they can afford an expensive promo such as this!!
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Posted: 2004-05-06 17:10:50
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masseur Posts: > 500

I can see the novelty value of it but it would have been better to stick to the idea of the coca cola T100


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Posted: 2004-05-06 17:12:31
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Superluminova Posts: > 500

i love it!!!!!!!!!!!!!!!!!
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Posted: 2004-05-06 17:12:39
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DungeonMaster Posts: 312

A sily thing. It would be easier if they put a coupon with a scratch thing inside like the prepaid vouchers. This message was posted from a T610
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Posted: 2004-05-06 17:17:31
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Superluminova Posts: > 500

its a bit of fun, why are people so serious these days just have some fun!!!!!!!!!!!!!!!!
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Posted: 2004-05-06 17:23:37
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djpowelly Posts: > 500

Yeh, let go! Its kl!
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Posted: 2004-05-06 17:28:31
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mixin Posts: > 500

Quote:
On 2004-05-06 17:17:31, DungeonMaster wrote:
A sily thing. It would be easier if they put a coupon with a scratch thing inside like the prepaid vouchers.


It's not like they gonna have one of these phones in EACH 12 pack is it?
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Posted: 2004-05-06 17:32:00
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djpowelly Posts: > 500

Yeh mixin... well done!
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Posted: 2004-05-06 17:33:47
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