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I'm collecting some advertising slogans. No reason, just interested in it. What are your favourites and why?
I like:
"It works or we fix it free!" ~ Zippo
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Posted: 2005-04-23 18:08:44
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Coke - its the real thing
Nike - just do it
Hamlet - Happiness is a cigar called Hamlet
walker crisps - not such a slogan but I always remembered the words of the song
all at once you get the feeling
they're so fresh and so appealing
get the walkers
for the crisp you can't resist
get a bag of walkers crisps
treat youself, have a lovely bag of walkers
edit: actually your reminded me of remington
"I liked the shaver so much, I bought the company."
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V800 K700i[ This Message was edited by: masseur on 2005-04-23 17:14 ]
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Posted: 2005-04-23 18:12:57
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Quote:
On 2005-04-23 18:12:57, masseur wrote:
Coke - its the real thing
Nike - just do it
I like those two slogans, but what do they mean?
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Posted: 2005-04-23 18:14:03
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Think the latter means just do what you wish to
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Posted: 2005-04-23 18:17:58
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Well, to me the coke one has a double meaning, firstly 'It's the real thing' suggests that it's the original cola drink as opposed to pepsi and the countless 'own brand' cola drinks out there.
Secondly, 'the real thing' is a rather bold statement, it's very direct and authorative, it somehow suggests that you SHOULD drink coke, rather than you MIGHT want to try drinking coke.
Just my opinion, I'm no marketing guru
Likewise, the Nike slogan can been seen in a number of ways. Firstly, as Ayush says, it suggests that Nike is the brand to wear by people who are individual, people who just do what they want to do, people who are 'cool'.
But on the other hand, 'Just do it' is also a command. 'Just do it'; in other words, 'just wear Nike clothes'.
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[ This Message was edited by: Cycovision on 2005-04-23 19:58 ]
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Posted: 2005-04-23 20:51:22
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nickorooster Posts: > 500
Or "Just have sex". Which is the approach I like to take

.
Nick
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Posted: 2005-04-23 21:15:19
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Make yourself heard! - ///
This message was posted from a WAP device
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Posted: 2005-04-23 23:26:09
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@boba
Never heard that but my favourite ad was the one for T28, always liked what the aliens said but I couldn't quote them.
Reebok: i am what i am
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Posted: 2005-04-24 00:38:26
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"Every day we make it we make it the best we can" - Jack Daniel's
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Posted: 2005-04-27 15:53:50
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a few more favourites from me...
Heineken refreshes the parts other beers cannot reach
Have a Break - Have a KitKat
Vorsprung durch technik
Ah, Bisto!
Where do you want to go today?
No FT, no comment
Don't leave home without it!
A Mars a day helps you work, rest and play
Beanz meanz Heinz
Finger lickin' good
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Posted: 2005-04-27 16:01:13
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